If you’ve been in the toy aisle of a PetSmart in the past couple of years, there is a good chance you’ve run into Sunny on the Joyhound packaging and signage. Sunny is a friendly pup who loves to play, whether it’s comfort, tough, or learning toys. Ultimately, we developed five versions of Sunny that complement each packaging play type. Let me know if you need me to create a mascot for your brand!
Client: PetSmart
