An unused packaging concept created for Sprouts Farmers Market as they explored expanding their avocado oil product line into organic tortilla chips.
The goal was to create a bold, shelf-friendly design that connected clearly to avocado oil. The concept uses a vibrant green palette, ingredient-forward illustration, and a subtle pattern inspired by the Sprouts brand language.
The direction didn’t make it to shelf, but it was a fun exploration in extending one of their ingredient-focused product lines.
